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Managing a Business Strategically
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Pregunta:
What is a component strategy?
Autor: Pim BodzingaRespuesta:
Firm (a) enters a single or few components, (b) relies on complementors for the rest. Emphasize cooperation: their goal is to create value through mutual specialization, and to capture value by innovating and outshining within-component rivals. Firms are likely to adopt a component strategy in young ecosystems where the principal problem is innovation, rather than opportunism
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