How should the disadvantaged players respond to the pressure system?

DABA 1. Dividing and conquering industry leaders. By separating central players from their mutual forbearance or alliance relationships, you can induce each member of the coalition to reassess its position. 2. Alliance formation can signal dissatisfaction with the position or moves of a rival, be used to entice, pin down or distract a competitor in certain markets, and mold the market selection strategy of a rival. 3. Balance your support to industry leaders by throwing your weight back and forth between rivals, enabling you to influence the rivals’ positioning and movement. 4. Assimilate alliance partners of your rivals