What are the issues with accounting information? And how can they be negated?

1. Different accounting choices allow flexibility in calculations  Might not show correct picture. 2. Financial performance as an “end-result”, not as drivers of performance. 3. Goal congruence not always achieved, e.g., shot termism is encouraged. Short termism is an excessive focus on short-term results at the expense of long-term interests. The issues of financial measures can be negated by supplementing with non-financial performance measures as well.