International Management: Complememtarity: Do partners offer complemtary resources?

Congruent goal: Is the goal for the venture common and shared?

Compatability: Are the firms different culture and organization compatible with eachother?

Change: How can the other C's change over time?

Question

Complememtarity: Do partners offer complemtary resources?

Congruent goal: Is the goal for the venture common and shared?

Compatability: Are the firms different culture and organization compatible with eachother?

Change: How can the other C's change over time?

David Ursu · Accepted Answer

The four C´s of strategic alliances can help determine if the alliance is worth pursuing. Define them.

Complememtarity: Do partners offer complemtary resources? Congruent goal: Is the goal for the venture common and shared? Compatability: Are the firms different culture and organization compatible with eachother? Change: How can the other C's change over time?